Air service as HQ2 bellwether: Alaska Airlines on Wednesday announced they will launch new flights from Seattle to Columbus, Ohio...
Amazon is a retail company at its core, its logistics operations are in service to that end. For Amazon to directly fight FedEx and UPS, it risks doing so at the detriment of its own operations. As Amazon Air grows, its rise is not strictly zero-sum and FedEx and UPS benefit from the expanding marketplace.
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